A more analytical approach to analytics

Analytics Consultancy

Attributing media sources has long been a conundrum for digital marketers. In order to scale a campaign, true publisher value cannot simply be derived from a last click. R.O.EYE has built a tracking and analytics platform, which understands, measures and reports the value driven by media partners at every stage of a user's journey. Using this data to drive media planning decisions delivers scalable, controlled growth.

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